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The ongoing lack of
sufficient employment, coupled with continued job loss, has saddled many Americans with credit card debt
they can't see their way out of, and now are more seriously considering debt
settlement vs. bankruptcy this year.
For those uncertain of the
distinction between the debt
settlement business which quickly became the new buzz phrase in the debt
settlement industry, and the attorney
based debt resolution program which is the newest and far more advantageous
model, the difference couldn’t be any simpler. Debt Resolution is administered by an
attorney, whereas debt settlement can be employed by someone with no
experience, education or professional investment in this service field.
As in all service-oriented
businesses, working in the best interests of the client is the first and
foremost obligation.
While there are States
that do not require an attorney to settle a consumer’s debt (these are known as
the “green states”), doesn’t it make sense that, in the best interest of the
client, engaging an attorney
would be the preferred choice? There are countless offices currently offering debt settlement and,
unfortunately, they possess little – if any – true knowledge of this
business. Not surprisingly, this leaves the door wide open to serious
consequences for the client who, of course, trusts you to know what you’re
doing!
Because - to date - this
is an unregulated industry, all too many back
end debt settlement companies have established their business, but have not
demonstrated the expertise necessary to do a proper job. Since all that
is required to offer debt services is a sales force, leads and some start-up
capital, there are no noteworthy roadblocks to providing this service. As
a result of the inherent repercussions of improper representation, pending
legislation is on the horizon. It looks very likely that the attorney-based
debt resolution model will be the preferential option.
The reasoning behind
employing an attorney to manage a client’s debt resolution is the duty they
must afford their client, known as fiduciary responsibility. They have an
ethical obligation to “do right by” their clients and, additionally, they
strive to uphold their professional reputation. A representative with no
accountability and again, perhaps no knowledge or experience, cannot possibly
emulate the experience of an attorney.
Now that you know the difference between
debt settlement and debt resolution, as well as the value and importance of
attorney-based debt resolution, following is additional advice for ensuring the
success of your business. It has been said that “a smart person learns
from their mistakes; a wise person learns from the mistakes of others”.
So spare yourself the errors, lost time and misdirected energy by taking
advantage of these time-proven tips. You won’t be disappointed!
The nature of this
business dictates that it takes time to see the incoming commissions. Meanwhile,
you have carrying expenses, not the least of which is paying your agents, who
are dependent on a paycheck. Therefore, it is imperative that you settle
for nothing less than a firm commitment from the company you choose that you
will be paid accelerated
commissions. You should aim to capture 35-50% of your fees within the
first three to five months.
"The owner and/or
manager of your company should be working the phones, just like one of the
agents, pitching the services, states Mr.
Richard Preisig. This is the most efficient method of gauging the
progress of your sales force and the ultimate consummation of transactions.
You need to be “in the know” – this is the perfect opportunity to see what is
working, what isn’t, and whether modification is required. A business owner and/or manager, sheltered
in their office away from the agents might be “business as usual”, but that was
then, and this is now: “business as unusual”.
Affiliate your business
with a debt resolution company that offers top-notch sales training. You
can run as many ads on Craigslist
as you think is necessary, hire the salespeople you believe to be the most
promising and then, basically, cross your fingers! This methodology is
not by any means a path to profit; we strongly recommend affiliation with a
company that offers ongoing education - via videos, webinars and conference
calls. Your sales team will benefit tremendously from the knowledge of
the business, as well as from learning crucial interpersonal communication
skills, with superior sales training.
The “green states” are
diminishing; therefore, you want to take a pro-active approach by affiliating
your company with the attorney-based debt resolution model. This choice
will make it possible for your sales force to conduct business in 48
States. The numbers speak for themselves: the more States, the more
opportunities to do business.
Make the investment in debt settlement leads and don't
forget about debt settlement
content and debt resolution content.